Subtitles section Play video
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Both: Three, two, one, Happy 10 year YouTube anniversary!
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Martina: That sounded smoother in my mind, but when we said it, it just went out forever.
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Simon: So, on May 30th 2008 is the day that we landed in Korea
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Simon: To start living overseas as teachers and it's also the very first video that we've ever shot
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Annyeonghaseyo!
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Martina: We're here in Korea and we're enjoying our first meal even though it's like 9 o'clock at night in Canada
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Simon: What I have here is a kimchi soup and
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Simon: And... it's spicy as hell but it's some of the most delicious kimchi soup I've ever had
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Martina: The very first video we ever filmed we had just gotten off the plane and then we went for soondubu jjigae
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Martina: Oh my god, you know what's funny is, I recently tried to imitate that video and I can't even fake that bad of an accent.
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Martina: I'm like "an-nyeong-has-eyo!"
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an-nyeong-has-eyo!
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Martina: But, even now, I'm saying like "...haseyo!"
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Martina: Like I've got the...
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[playing around with saying the word in different intonations]
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an-nyeong-has-eyo!
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Martina: Oh my god. I have no idea that that video would go up online and be viewed
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Martina: By anyone outside of like Mom, Dad, Nicole and like your family. That's it
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Simon: So in our 10 years living overseas and in our 10 years of creating videos of YouTube, we've seen a lot change
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Simon: We've grown a lot and a lot of different things have happened
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Simon: so we want to spend this video rambling for a very long time about
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Simon: many of the different things that we've learned from these 10 years of YouTube because our
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Simon: Perspective is going to be very different from other people that might be a lot newer to the platform whenever we think about YouTube and the state
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Simon: That it's in right now. We think about like the whole 10 years and let me tell you back in the days
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Simon: It was grim, boy. There was no YouTube app. There was no notification bell,
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Simon: There were no playlists there were no annotations
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Martina: The comments couldn't be like you couldn't block or hide or
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Martina: like all the things you can do now the listing of ordering from like newest to..
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Martina: I mean, there's just so many things
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Martina: You know what strikes me though as the thing that I recall the most
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Simon: What was the biggest thing that changed on YouTube?
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Martina: Oh, I think the biggest thing was for two years for two
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Martina: years
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Martina:There was no ability for us to make a single penny. That's right
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Simon: Adsense was not available in Asia for two years and we were making videos. So we were just making videos
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Because we enjoyed making videos. It was fun
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We didn't go into YouTube to think that we're gonna make a career out of this.
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We just had a quirky little hobby
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We were doing this to connect with our families
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and we were doing this also to connect with a lot of the community of people that were moving to Korea as
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Teachers a lot of our first videos are about like how to use your washing machine
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How to make lesson plans
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How to, like, throw out your recycling
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So, you might remember a couple of videos ago, we showed you our brand new super cool cellphones
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Hi guys, I'm a T-money card
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So, this acts as a re-loadable card for the subway, or the bus
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And people have told us that it also works for a few taxis
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So, this box is going to be right here, and right here
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So back then it wasn't like a business idea was just for fun
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What I was gonna say was not only was it not a business idea
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It wasn't like a "hmm maybe in the future we could make money" because it wasn't even like an inkling of possibility.
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So like nowadays, I think a lot of people that will join YouTube will go "this could be a career"
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Like, "maybe if I try hard enough or I work hard enough this could be a career"
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and then as things start getting rolling for them
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it's kind of like starting a part-time job and then maybe one day ad-pocalypse happens and then you're like
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Furious because what you've been paid has suddenly changed but for us we're like, "is it better than getting paid nothing for two years?"
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For real, anyone that's complaining about demonetization. You haven't gone two years with zero dollars
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So yes
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Demonetization is an issue for a lot of people but for us we will always remember those
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Hungry, hungry 2 years that we had. Nothing will feel as bad as that time
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Simon & Martina: Fun fact!
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Did you know that we used to make our own music from scratch because there were no YouTube library
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Yup
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Currently we pay for academic sound which is why our music library has changed a lot because we're actually paying for like incredible artists
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Yes, the music's a lot better quality than what we used to make on our own. So we started using GarageBand Martina had a little keyboard, as she would
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doo-doo-doo doo-doo-doo-doo doo-doo-doo-doo doo-doo-doo-doo
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doo-doo
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baaa- baaa- baaa- baa daa baa daa
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Here are my favorite hit songs
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[Light base tune]
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[Beatbox-y rhythm]
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This week's Music Monday is the godly edition with JYJ's "Ayyy Girl"
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[upbeat trumpet sequence]
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Okay, so welcome to our first episode of TL;DR Thursday's where we answer all your questions in video format the wonderful treasure find of
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The wonderful treasure find of the week(week)(week)
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[nautical piano theme]
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[pixelated whimsical tune]
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[Fast-paced xylophone sequence]
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Spudgy! Spudgy, boy. You want to go outside?
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*bark!*
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Okay.
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Spudgy be nice to people come on.
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kids want to say hi to you come on
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[groovy playful electro-synth]
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Welcome to this week's kpop chart update
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So this ties
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into the question that we asked for our sponsors in the community tab happy hauser wound up asking have there ever been times even
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Now we felt that continuing a career on YouTube could possibly no longer be a viable option
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For the future of the company and for us the answer is every damn day
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Every day I keep on expecting
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YouTube to just like shut down not because of I'm noticing any trends in YouTube that make me think that way but I just
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Remember there not being anything like this before
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So if things go back to the default of 0 ad dollars and zero possibility, really. Yeah, it figures
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Yeah, we kind of feel like we had a good run
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Yeah
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you know never thought never thought we'd go this way so we could so I think that's why that whole
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Stressful side that's happening with newer creators
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like I think that that stress that they have is because um
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It was kind of locked in the mode that
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YouTube will succeed and YouTube will always be there, but because we entered in before there was YouTube possibility
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Then it started happening if we were like, whoa, this is pretty cool
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Woah! Holy smokes!
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We've always been like strap on the helmet. We're gonna enjoy this bumpy ride
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And that mentality sticks with us to the stage a lot of our opinions of YouTube are going to be tainted by that so
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They might not be fully applicable to you or to other youtubers
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But maybe this could offer a different perspective as opposed to what you might be hearing online
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Tuesday, we are moving out of Bucheon into our new apartment, in Seoul.
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We just have so many places here that take care of us for so long
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Simon: Are you crying already?
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Simon: Ducky!
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We have our *Korean* shop, and the *Korean* place.
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and the Japanese restaurant, and the
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And we have to say bye to all of them
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I know we're not even leaving Korea, but still...
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Don't be afraid to change
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But it's scary
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It feels scary to change.
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Because for those of you that have been watching us for a long time
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You've seen very many changes with us including like how we physically look like back when we started
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I was like a dorky looking pudgy little teacher with glasses and a little
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like crappy hair and then like I had a red mohawk and I shade the side of my head and then I became like a
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Twig and I was super skinny. I like a 180-pounds and then after the red mohawk, I went to the struggle bun
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do you remember me holding on to like my hair and then I
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Accepted my baldness and I shaved my head and now I have a big beard
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I've changed so much fun fact back when I had a red Mohawk, male demographic was only 7%
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So small, but since I started growing my beard the male demographic went up to 40 percent
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I think we know what that means. Hey, boys. You like my beard. Yes, you do. Oh you meant
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Hey men, don't unsubscribe. Like this!
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and when we say don't be afraid to change
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we're not just talking about like physical appearance because obviously
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Everyone's gonna change in like a 10 year span right when we're talking about don't be afraid to change your contents
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Yeah, when we first started doing YouTube videos
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We were really focused on the X hat community and then we started to get into music reviews
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Right we started to do kpop reviews and that was actually for our students. Yeah
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A lot of people don't know that
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Yeah
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It was really hard to connect with our Korean students because at first they were really excited that you were there that you're like an English speaker
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Uh-huh
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But then that fun wears off after like three weeks when they realize that you have to actually teach them something so we got into
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Kpop for our students and then we started making these reviews and then we show our students these videos like Acts
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at the end of class and it was in English and when we were doing these k-pop videos who did it for a while until
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Afterwards when we learn more about the kpop industry how dark was how people are being treated terribly
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We just kind of started falling out of love with it and it was a big move for us to say
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Hey, I'm not passionate about this topic anymore
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I don't want to do it and we stopped and there was like people that were pretty upset about it
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But that didn't mean the end of our channel
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We kept growing we kept trying to change we kept on trying new things and it's so scary
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I know if you have a
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formula that you've got down pat you think this is what my audience likes but sometimes if you don't feel it in your heart you
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Can't keep pushing yourself to do it. It's like people feel like well, it's working
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So I guess I'll just do that and you know exactly what I mean
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When I say this, you definitely see if there are some youtubers that you watch that
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You know that you see that the love has died from their eyes
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and they're just churning out their videos because they think that's what their audience wants and
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then when people stop watching them when their numbers start dropping or their
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Subscribers start dropping. Here's the next thing they start blaming the algorithm for it people get bored of content
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It's natural like we've had favorite TV shows that we like like we used to love 30 rock
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I watched like three or four seasons of it and afterwards I'm like, yeah, I get it
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It doesn't it's not really that new for me more on Brooklyn nine-nine
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Yeah, and then after was like man, I've had enough of Brooklyn nine-nine. That's not the algorithm
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Sometimes you just need to change and so you have to accept that you're not maybe everyone's cup of tea and so for us
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When we started doing kpop we enjoyed it
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We loved it and then it started to get really dark and it started to drag us down right we got bored
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And we change and it was scary. Scary. People told us like 'Oh, everyone's gonna leave your Channel, right?' 'Okay
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well if they do, they do' because I don't want to be making videos that I don't wanna do it
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Right and then two and a half years ago we decided
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Hey, let's stop making Korean videos all together and move to a new country. Let me tell you that's terrifying as well
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We had a coffee shop. We had a studio we had staff
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we got rid of all that so we could come and try something new and a lot of people have noticed in the coments that
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We look a lot happier. Yeah, there's a joy in her eyes again. There's a spark you have to be true to yourself and not
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Just make videos for a machine
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Be yourself, be yourself
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My snow globe collection. I dont want to be myself
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No one no one's seen it? Fun Fact: Even though we're often talked about for reviewing kpop
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We also introduced less or no Korean indie music from February 2012 up until when we left for Japan
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During the Korean indie playlist and then later on during Martinez mixtapes
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honestly
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It's always disappointed us that Korea only pushed kpop while ignoring the super talented Korean musicians and artists that they have right under their noses
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If you're sick of kpop but you still love good music
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I really urge you to check out our past Korean Indie playlists to discover some new musicians
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And we have a very, very special edition for you. Because it is
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I think the biggest weakness that we've had in our 10 years of YouTube
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Even to this name we struggle with it is how we handle negative comments. I feel like we're such a strong couple
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Otherwise, we're so driven and we work hard but negative comments are just so tough to handle
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We are a lot better at it now than when we first were because I remember like when we first started getting negative
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comments
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we actually wanted to
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Just delete our YouTube channel and move back to Canada and live in the woods away from society
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Because I thought that everybody in Korea had seen our videos and had little prison shives and they were gonna stab us in the streets
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Yeah, we did not handle the criticism well at all. Oh my gosh when Shinhwa made a come back. Oh my god
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We just simply said Shinhwa even though we immensely respect them for doing all that they did back in the past are more relevant back
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In the past not so much right now in the era of kpop boy bands Shinhwa is more of a man band
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And so when this song came out on the kpop charts, it only got sixteen hundred votes
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Which is good but compared to in Lhasa and EXO. They got around nine and ten thousand votes
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You see what I'm saying here. So I think that the noonas are totally digging the song but younger people
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I'm not really all too sure. Now, please correct me if I'm wrong here
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It's just that
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Shinhwa didn't crash our site and take down our server the way SHINee did let us know what you think in the comments
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so if you haven't seen it yet check out Shinhwa's Venus coming up next
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I mean, the death threats rolled in
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I was like, "we can't leave our house"
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No, we were still living in Bucheon. Yeah, I was like we can't leave our house
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We were looking out of our Window like, "does anybody know where we live? Are they looking at us?"
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Are there any like..." it was weird like, we were not comfortable with the negativity at all
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And I think that something that really woke me up and kind of like shook me out of this
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Perspective was actually my friend Jackie
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Yep and I was ranting to Jackie about how scared I wasn't help said I was and I mentioned the word tumblr and she was like
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What's a tumblr and I was like, I'm sorry. What what do you mean? What's the time?
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What's a tumblr and so I realized right?
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there's a divide between
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The real world that everyone functions in and the internet world and sometimes you need to take a step back and go
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This is not your life
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not a
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Representation of the whole it's not a representation of people who care for you or your friends or your audience members that like you this
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is a representation of something on the internet that's like
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It's a program that you can close. I can close Twitter. I can log off of time I could walk away
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I could go have a meal somewhere to talk to my friends. I could go play some baseball
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yeah, they're like
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it just feels like hard it felt for us because we were just like
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Starting and we were growing and like our careers depend on this
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It makes us afraid that we're gonna be able to keep on going and we're not that way anymore
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Yeah, we stepped back from that kind of a fear. Yeah
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The very first time that we actually went to a Google office and we met YouTube employees was back in Google Korea