Subtitles section Play video Print subtitles Okay guys, I'm going to sneak you into an average grocery store. You see Americans in particular love their freedom. But American food companies, along with many other European food companies, have actually taken away your freedom, through insidious marketing strategies, that have been programming you since you were a child, to desire, want and crave things that they want you to buy. And what I'm going to do here is show you how. Okay, check this one out. This drink, okay? They put a sportsman on the cover. It's marketed as something that actually makes you healthy. Now look at the ingredients. It is 9.3 grams of sugar for every 20 grams. This is 40% sugar. It's literally this much sugar. But again, promoted as a health drink. Want to play for you this video. - Time to beat energy gap. - This ad that you're about to see, has been called by Dr. Mark Hyman, one of America's top doctors, as one of the most insidious, untruthful, blatant corruptions of advertising. Where Nestle tells Philippino moms and dads... ♪ Four out of five kids have it ♪ A bullshit invented disease. And then to cure energy gaps, you feed them this shit. Which is primarily 40% sugar. Yes. Heal your kids by giving them a sugar spike. Now, the breakfast aisle. Everything from Bovril, jams, to preserves How is this in the breakfast aisle? This is essentially chocolate. Nutella and Ferrero Rocher have been sued for portraying chocolate as breakfast. But worse than that, this isn't even real chocolate. This is primarily palm oil. Serving size 15 grams, 8.4 grams of sugar. This has more sugar than anything else per serving. Companies like this are often coming up with new ways to label sugar. This is actually a phenomenon. The British Heart Association has made a chart, so you can be aware of all the different names for sugar that companies put on their packaging, to confuse you. Now let's talk about fake health labeling. Companies know that you're getting more conscious of sugar. This is Sunkist 100% orange juice. So they say "no sugar added." Observe the price, 10.66, right? Now this apparently is the lower grade option, okay? 5.83. The no sugar added is double the price. And if you actually look at total sugars per serving, it's 22.5 grams. You look at the one that's cheaper, it's actually 21.3 grams of sugar. Their no sugar added option actually has more sugar. So I hope you enjoyed that video. And, the important thing I get is, people ask me, well, if so much of what we find in the grocery store is just wrong for us, what do I eat? There are actually a ton of options. So many options. Now, when I first started Mindvalley, I was a meditation instructor. And I had the spirit part done, but I had no idea of nutrition. And so I was significantly heavier, and I didn't understand how poor my health actually was. When I started getting smart on food, what I found is that not only did I lose weight, that cognition went up, energy went up, my skin improved. Now I got educated through a guy by the name of Eric Edmeades, and I later brought him on to Mindvalley. Because, what he showed me had such a dramatic impact on my health. If you Google pictures of me pre-2016, when I started Eric's program WildFit, you'll see I look visibly different. Now WildFit is not a diet. Diets don't actually work. The average American man is on five diets in his lifetime. The average American woman seven. It's basically an industry that sells you a broken product, so you got to keep coming back over and over and over again. When I did WildFit, which is actually based on mind conditioning, what happened is that the weight stayed off, the habits, the good habits stayed with me. So four years later, I'm still at the same shape I was after WildFit, and I don't have to worry about cravings or hunger. So a lot of these principles you can learn in straight up one hour. Join me in this masterclass, it's completely free. I'm going to interview Eric, extract some of these powerful ideas, and this is going to have a transformative impact on your health. Can't wait to see you in the masterclass, RSVP below.